Bitcoin rewards app Fold has added Apple to its growing list of supported merchants, allowing users to earn Bitcoin (BTC) for everyday spending.
In a post on X on Oct. 15, the company announced that Fold+ members can now get 2.5% back in Bitcoin when purchasing Apple gift cards through the platform. The move expands Fold’s lineup of retail partners that offer crypto rewards, including Nike, Sony PlayStation, IKEA, AirBnB, and more.
The Fold Gift Card is a digital product from Bitcoin rewards platform Fold, designed to let users buy, send, or redeem Bitcoin (BTC) seamlessly. Available directly through the Fold app and on Giftcards.com, it allows anyone to purchase dollar-denominated cards (up to $500) that can be redeemed for Bitcoin within the Fold ecosystem.
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Once redeemed, the value is converted into BTC and added to the user’s Fold balance, with the option to withdraw it to an external Bitcoin wallet. Marketed as a simple way to “gift the best-performing asset of the decade,” the Fold Gift Card bridges traditional payments and digital assets, making Bitcoin gifting as easy as sending a store voucher.
Several Bitcoin rewards systems are emerging across the financial landscape as traditional banks and cryptocurrency firms increasingly collaborate. On July 30, JPMorgan Chase (NYSE: JPM) announced a strategic alliance with Coinbase (Nasdaq: COIN) that includes plans to integrate a rewards points ecosystem. Starting in 2026, Chase customers will be able to convert their “Chase Ultimate Rewards” points into crypto on Coinbase, where 100 points will equal $1 in digital assets.
Meanwhile, Baanx, in partnership with Ledger, has launched the Crypto Life (CL) Visa Card in the U.S., offering 1% cashback in Bitcoin (BTC) or USDC and allowing paycheck deposits directly into crypto. Together, these developments reflect a broader shift toward reward-based Bitcoin adoption, blending traditional loyalty programs with real digital asset exposure.
This story was originally reported by TheStreet on Oct 17, 2025, where it first appeared in the Retail, Shopping Malls, Chain Stores News & Analysis section. Add TheStreet as a Preferred Source by clicking here.

