Posted inAI
How Future is using its AI engine to turn engagement into ad dollars
Future is betting on AI to boost recirculation – and make that stickier audience more…
Posted inAI
Tripadvisor rethinks it place in the AI era
Advertisers aren’t feeling the direct blow of generative AI on traffic the way publishers are.…
Posted inAI
Kimberly-Clark’s Patricia Corsi talks AI at Cannes
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival…
Posted inAI
IAB Tech Lab unveils plans to bolster publisher monetization in the AI era
IAB Tech Lab has used its annual summit to announce two major initiatives aimed at…
Posted inAI
SEO lessons from publishers one year after Google’s AI Overviews
One year after the launch of Google’s generative AI search feature, AI Overviews, publishers are…
Posted inAI
AI in publishing – by the numbers
It’s been a year since Google rolled out AI Overviews, and over two years since…
Posted inAI
As AI lawsuits mount, publishers still struggle to block the bots
Another publisher is taking OpenAI to court.Ziff Davis is the latest media company to sue…
Posted inAI
Publishers struggle to measure Google AI Overviews referral traffic
It’s been almost a year since Google rolled out its AI-generated search feature AI Overviews,…
Posted inAI
AI Briefing: Ad tech world debates how to address CSAM concerns
The big news of the week was Elon vs. Sam Altman, but in adland, our…
Posted inAI
Here are the cases for and against AI agents
Ads that target AI agents rather than humans might sound like something ripped from the…
